Grants and Contributions:
Title:
Canadian Ginseng - Growth Through Education & Diversification
Agreement Number:
AMP-PAM-1106
Agreement Value:
$826,466.00
Agreement Date:
May 1, 2023 - Mar 31, 2026
Description:
This project aims to increase awareness and sales of Canadian Ginseng. It aims to gain market intelligence to provide focus for future marketing strategies, to gain market presence, promote Canadian and gain market share. It will diversify our market and expand our demographic through education, promotion and trusted partnerships. The project is ultimately focusing on promoting economic growth for Canadian retailers, growers and agriculture sector.
Organization:
Agriculture and Agri-Food Canada
Expected Results:
This project aims to increase awareness and sales of Canadian Ginseng.
Location:
Simcoe, Ontario, CA N3Y4N5
Reference Number:
235-2023-2024-Q4-00145
Agreement Type:
Contribution
Report Type:
Grants and Contributions
Recipient Business Number:
857796338
Recipient Type:
Not-for-profit organization or charity
Recipient's Legal Name:
Ontario Ginseng Growers Association
Program:
AgriMarketing Program
Program Purpose:
The AgriMarketing Program provides matching non-repayable funding to industry to support industry-led market development activities that help the sector seize domestic and international opportunities, while leveraging Canada's reputation for high quality and safe food.
NAICS Code:
1151