Grants and Contributions:

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Title:

Taking maple to new heights

Agreement Number:

AMP-PAM - 3331

Agreement Value:

$2,420,000.00

Agreement Date:

May 13, 2026 - Mar 31, 2028

Description:

This project is designed to support Canadian maple products in high-potential foreign markets through promotional activities and media relations. By incorporating maple syrup into local culinary cultures, it seeks to raise consumer awareness of its benefits and versatility, ultimately increasing exports.

Organization:

Agriculture and Agri-Food Canada

Expected Results:

AgriMarketing projects aim to help the sector:access and succeed in export efforts for international market diversification;grow and maintain export markets for Canadian products or producers; and/or build on domestic opportunities to highlight Canadian products or producers.

Location:

Longueuil, Quebec, CA J4H 4G5

Reference Number:

235-2026-2027-00035

Agreement Type:

Contribution

Report Type:

Grants and Contributions

Recipient Business Number:

129537460

Recipient Type:

Not-for-profit organization or charity

Recipient's Legal Name:

Producteurs et productrices acéricoles du Québec

Program:

AgriMarketing Program

Program Purpose:

The AgriMarketing Program provides support to increase and diversify exports to international markets and seize domestic market opportunities through industry-led promotional activities that differentiate Canadian products and producers, and leverage Canada's reputation for high quality and safe food.

NAICS Code:

1119