Grants and Contributions:
Title:
New Horizons for Canadian Apples: An Innovative Plan for a More Profitable Industry
Agreement Number:
AMP-PAM - 4366
Agreement Value:
$300,003.00
Agreement Date:
Apr 1, 2026 - Mar 31, 2028
Description:
This project aims to develop new export markets for Canadian apples and diversify away from the Western Canadian market.
Organization:
Agriculture and Agri-Food Canada
Expected Results:
AgriMarketing projects aim to help the sector:access and succeed in export efforts for international market diversification;grow and maintain export markets for Canadian products or producers; and/or build on domestic opportunities to highlight Canadian products or producers.
Location:
Kelowna, British Columbia, CA V1Y 2E6
Reference Number:
235-2026-2027-00055
Agreement Type:
Contribution
Report Type:
Grants and Contributions
Recipient Business Number:
137488060
Recipient Type:
Not-for-profit organization or charity
Recipient's Operating Name:
BC Fruit Growers Association
Recipient's Legal Name:
BC Fruit Growers Association
Program:
AgriMarketing Program
Program Purpose:
The AgriMarketing Program provides support to increase and diversify exports to international markets and seize domestic market opportunities through industry-led promotional activities that differentiate Canadian products and producers, and leverage Canada's reputation for high quality and safe food.
NAICS Code:
1113