Grants and Contributions:

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Title:

French Tourism Marketing Campaign

Agreement Number:

2122-CN-000164

Agreement Value:

$300,000.00

Agreement Date:

Apr 19, 2021 - Mar 31, 2023

Description:

A French language tourism marketing campaign in the Québec market to establish and maintain a strong market presence and develop the Yukon brand to attract more Francophone visitors.

Organization:

Canadian Northern Economic Development Agency

Expected Results:

Increased number of tourists from Quebec visiting the Yukon

Location:

WHITEHORSE, Yukon, CA Y1A2K1

Reference Number:

0780-2021-2022-Qrt4-0000021

Agreement Type:

Contribution

Report Type:

Grants and Contributions

Recipient Type:

Not-for-profit organization or charity

Recipient's Operating Name:

ASSOCIATION FRANCO-YUKONNAISE

Recipient's Legal Name:

ASSOCIATION FRANCO-YUKONNAISE

Federal Riding Name:

Yukon

Federal Riding Number:

60001

Program:

Tourism Relief Fund

Program Purpose:

Tourism Relief Fund supports tourism businesses and organizations to adapt their operations to meet public health requirements while investing in products and services to facilitate their future growth.