Grants and Contributions:

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Title:

814574

Agreement Number:

814574

Agreement Value:

$241,435.00

Agreement Date:

Apr 1, 2019 - Jun 30, 2021

Description:

Influencer marketing: Advertising in the era of social media

Organization:

Innovation, Science and Economic Development Canada

Expected Results:

Expected Immediate outcomes are: Strengthened consumer's role in the marketplace; Consumer interest represented in the decision-making process; Improved capacity of consumer groups to contribute to decision-making; Organizations' capacity to diversify revenue sources and level of self-sufficiency increased; Visibility and membership base increased. Expected Intermediate and long-term outcomes are: Policy advice on consumer issues that is both credible and useful to decision-makers; Policies that protect the consumer interest promoted; Voluntary organizations recognized as credible and key participants in policymaking; Voluntary consumer organizations continue to operate, and expand.

Location:

Montréal, Quebec, CA H2X3V4

Reference Number:

033-2019-2020-Q2-814574

Agreement Type:

Contribution

Report Type:

Grants and Contributions

Recipient Business Number:

130313125

Recipient Type:

Not-for-profit organization or charity

Additional Information:

Prj end dt chgd 2019/20 to 2021/22,

Amendment Date

Jun 15, 2021

Recipient's Operating Name:

Option consommateurs

Recipient's Legal Name:

ACEF du Centre de Montréal

Federal Riding Name:

Laurier--Sainte-Marie

Federal Riding Number:

24039

Program:

Contributions Program for Non-Profit Consumer and Voluntary

Program Purpose:

The Program aims to strengthen the consumer's role in the marketplace through the promotion of sound research and analysis and by encouraging the financial self-sufficiency of consumer and voluntary organizations.

NAICS Code:

810000

Amendments:

See Amendments