Grants and Contributions:

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Title:
514643
Agreement Number:
514643
Agreement Value:
$4,082,000.00
Agreement Date:
Apr 1, 2022 - Feb 28, 2024
Description:
Soutenir la reprise de l'industrie touristique canadienne suite aux répercussions de la COVID-19 en facilitant le partage d'informations, en favorisant les partenariats et en offrant des mesures de renforcement des capacités pour reconstruire de manière innovante et plus durable. Encourager les investissements dans l'industrie; et mettre en relation les employeurs et les employés potentiels.
Organization:
Innovation, Science and Economic Development Canada
Expected Results:

Tourism organizations/businesses will:

Location:
Ottawa, Ontario, CA K2P0C2
Reference Number:
033-2022-2023-Q2-514643
Agreement Type:
Contribution
Report Type:
Grants and Contributions
Recipient Business Number:
108124041
Recipient Type:
Not-for-profit organization or charity
Additional Information:

2022/23 to 2023/24,

Amendment Date
Mar 10, 2023
Recipient's Operating Name:
The Tourism Industry Association Of Canada
Recipient's Legal Name:
The Tourism Industry Association Of Canada
Federal Riding Name:
Ottawa Centre
Federal Riding Number:
35075
Program:
Small Business and Entrepreneurship Development Program
Program Purpose:

To address national tourism priorities that are aligned with Canada's Federal Tourism Growth Strategy, driving economic growth and job creation across Canada. Themes identified in the Federal Growth Tourism Strategy include: Growing tourism in rural and remote communities; Boosting culinary and farm-to-table experiences; Encouraging winter and shoulder season tourism; Increasing Indigenous tourism; and inclusiveness, especially for the LGBTQ2 community. Considerations will be given to projects that advance sustainable development or equity and inclusion, such as those focusing on women, racialized communities, Indigenous people, people who identify as LGBTQ2, or persons living with disabilities.
This funding will provide the opportunity to leverage the reach and expertise of national tourism organizations to support pan-Canadian or multi-regional activities addressing challenges facing the tourism sector on its path to recovery. National Priorities Stream objectives include:
Destination development that focuses on unique products and experiences; Geographic and seasonal dispersion to focus on attractions across Canada throughout all seasons; Human resources and skills development; Digitalization; Sustainability; and Market development and export readiness.

NAICS Code:
913910
Amendments:
See Amendments