Grants and Contributions:
Title:
Automated Audience Engagement Platform
Agreement Number:
916465
Agreement Value:
$335,363.00
Agreement Date:
Sep 24, 2018 - May 3, 2019
Description:
This project will enable brands to generate and deliver dynamic ads to better engage their audience, analyze their interactions with those ads to learn more about their audience, then tailor future messages with targeted ads based on what they learned coupled with machine learning predictive technologies.
Organization:
National Research Council Canada
Expected Results:
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Location:
Montreal, Quebec, CA H2X 2T7
Reference Number:
172-2018-2019-Q3-916465
Agreement Type:
Contribution
Report Type:
Grants and Contributions
Recipient Business Number:
843564287
Recipient Type:
For-profit organization
Recipient's Legal Name:
Okra Media Inc.
Federal Riding Name:
Laurier--Sainte-Marie
Federal Riding Number:
24039
Program:
Industrial Research Assistance Program – Contributions to Firms
Program Purpose:
The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization
Coverage:
IRAP Contributions to Firms projects stimulate wealth creation for Canada through technological innovation.
NAICS Code:
51121