Grants and Contributions:

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Title:

New Youth Hire

Agreement Number:

1003363

Agreement Value:

$28,000.00

Agreement Date:

Feb 21, 2023 - Nov 30, 2023

Description:

Athlete Tech Group strives to help 10M athletes successfully transition to life after sport, and we are now able to do this at scale with our mobile app, Training Ground. Building a product for an eco-system such as sports, requires a lot of product marketing and opportunities for engagement, hence why we hired Veronica Podluzski to be our product marketing manager. It is quite hard to sell something that does not exist, and with Veronica's limited experience working as a coordinator and intern in marketing departments over the years gives her unique insight to help increase product engagement with our target community. We expect this hire to increase revenue and cross-selling opportunities by continuously providing value for our customers.

Organization:

National Research Council Canada

Expected Results:

The purpose of IRAP’s Youth Employment Program is to assist in increasing the supply of highly qualified people, promoting the benefits of advanced studies, demonstrating federal leadership by investing in the skills required to meet the needs of the knowledge economy and facilitating the transition of highly skilled young people to a rapidly changing labour market.

Location:

Mississauga, Ontario, CA L4W 5K4

Reference Number:

172-2022-2023-Q4-1003363

Agreement Type:

Contribution

Report Type:

Grants and Contributions

Recipient Business Number:

722339876

Recipient Type:

For-profit organization

Recipient's Legal Name:

Athlete Technology Group inc.

Federal Riding Name:

Mississauga--Malton

Federal Riding Number:

35062

Program:

Industrial Research Assistance Program – Youth Employment Program

Program Purpose:

Coverage:

IRAP Youth Employment Program projects stimulate wealth creation for Canada through technological innovation.

NAICS Code:

511211