Grants and Contributions:

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Title:

Enhancing Community Engagement and Market Expansion through Digital Marketing and R&D Initiatives

Agreement Number:

1024183

Agreement Value:

$30,000.00

Agreement Date:

Nov 11, 2024 - Nov 11, 2025

Description:

This project aims to boost RideAlike’s community engagement, customer service, and market presence through a targeted digital marketing and research initiative. Key areas include: conducting R&D to identify growth opportunities and improve UX/UI; creating multimedia content (videos, infographics) to build brand identity and engage users; executing online and offline strategies to drive engagement in the GTA, fostering community participation; and enhancing customer service by gathering feedback to improve resources and in-app support, ensuring a seamless user experience and better retention.

Organization:

National Research Council Canada

Expected Results:

The purpose of IRAP’s Youth Employment Program is to assist in increasing the supply of highly qualified people, promoting the benefits of advanced studies, demonstrating federal leadership by investing in the skills required to meet the needs of the knowledge economy and facilitating the transition of highly skilled young people to a rapidly changing labour market.

Location:

North York, Ontario, CA M2K 2Y6

Reference Number:

172-2024-2025-Q3-1024183

Agreement Type:

Contribution

Report Type:

Grants and Contributions

Recipient Business Number:

774251276

Recipient Type:

For-profit organization

Recipient's Legal Name:

Ridealike Inc

Federal Riding Name:

Don Valley North

Federal Riding Number:

35020

Program:

Industrial Research Assistance Program – Youth Employment Program

Program Purpose:

Coverage:

IRAP Youth Employment Program projects stimulate wealth creation for Canada through technological innovation.

NAICS Code:

51121