Title:
AI Assist scoping project for digital marketing platform Prism
Agreement Number:
1033441
Agreement Value:
$65,000.00
Agreement Date:
Aug 1, 2025 - Jan 31, 2026
Description:
This project serves as an early-stage initiative to strengthen the organization’s ability to scope, prioritize, plan, design, implement, and manage AI-centric solutions and technologies throughout the organization for both internal efficiency and revenue-centric initiatives.
Organization:
National Research Council Canada
Expected Results:
The NRC IRAP Artificial Intelligence (AI) Assist Program aims to equip and support SMEs to incorporate AI into their core products and services and/or undertake scientific research, product development, testing, and validation. AI Assist aims to increase the number, the quality, and the competitiveness of Generative AI (Gen AI), Deep Neural Nets (DNN), and Deep Learning (DL) products created and delivered by SMEs.
Location:
Winnipeg, Manitoba, CA R3Y 1G4
Reference Number:
172-2025-2026-Q2-1033441
Agreement Type:
Contribution
Report Type:
Grants and Contributions
Recipient Business Number:
727151110
Recipient Type:
For-profit organization
Recipient's Operating Name:
IC Group
Recipient's Legal Name:
IC Group Inc.
Federal Riding Name:
Winnipeg South
Federal Riding Number:
46013
Program:
Industrial Research Assistance Program – AI Assist
Program Purpose:
The NRC IRAP Artificial Intelligence (AI) Assist Program aims to equip and support SMEs to incorporate AI into their core products and services and/or undertake scientific research, product development, testing, and validation. AI Assist aims to increase the number, the quality, and the competitiveness of Generative AI (Gen AI), Deep Neural Nets (DNN), and Deep Learning (DL) products created and delivered by SMEs.
Coverage:
The AI Assist program is designed to help innovative SMEs navigate the challenges of developing and adapting generative AI (GenAI) and deep learning (DL) solutions and to assist SMEs with awareness, planning and execution in order to develop these technologies safely and ethically.