Title:
AI Assist scoping project for sales funnel activity and improved online sales
Agreement Number:
1034879
Agreement Value:
$75,000.00
Agreement Date:
Sep 1, 2025 - Dec 31, 2025
Description:
This project will support the evaluation of AI-assisted tools to improve efficiency in marketing, finance, quality assurance, and operations. The project will focus on identifying and assessing proven, off the shelf AI solutions with the potential to enhance operational activities.
Organization:
National Research Council Canada
Expected Results:
The NRC IRAP Artificial Intelligence (AI) Assist Program aims to equip and support SMEs to incorporate AI into their core products and services and/or undertake scientific research, product development, testing, and validation. AI Assist aims to increase the number, the quality, and the competitiveness of Generative AI (Gen AI), Deep Neural Nets (DNN), and Deep Learning (DL) products created and delivered by SMEs.
Location:
Winnipeg, Manitoba, CA R3P 2S2
Reference Number:
172-2025-2026-Q2-1034879
Agreement Type:
Contribution
Report Type:
Grants and Contributions
Recipient Business Number:
721750206
Recipient Type:
For-profit organization
Recipient's Operating Name:
TWC Nutrition
Recipient's Legal Name:
TWC Nutrition Ltd
Federal Riding Name:
Winnipeg South Centre
Federal Riding Number:
46014
Program:
Industrial Research Assistance Program – AI Assist
Program Purpose:
The NRC IRAP Artificial Intelligence (AI) Assist Program aims to equip and support SMEs to incorporate AI into their core products and services and/or undertake scientific research, product development, testing, and validation. AI Assist aims to increase the number, the quality, and the competitiveness of Generative AI (Gen AI), Deep Neural Nets (DNN), and Deep Learning (DL) products created and delivered by SMEs.
Coverage:
The AI Assist program is designed to help innovative SMEs navigate the challenges of developing and adapting generative AI (GenAI) and deep learning (DL) solutions and to assist SMEs with awareness, planning and execution in order to develop these technologies safely and ethically.