Grants and Contributions:
Title:
Experimentation to optimize business processes in SecondShop’s online GTM process.
Agreement Number:
1040793
Agreement Value:
$300,000.00
Agreement Date:
Feb 1, 2026 - Nov 29, 2026
Description:
This project will test hypotheses and experiment with new mechanism to design a repeatable and scalable business process, which may result in new business methods and approaches to the commercialization of the firms integration of AI-native commerce enablement capabilities within a multi-side marketplace platform.
Organization:
National Research Council Canada
Expected Results:
The expected results and outcomes of NRC Industrial Research Assistance Program is focused on growing small and medium-sized enterprises (SMEs) through innovation and wealth creation for Canada.
Location:
Collingwood, Ontario, CA L9Y 4W3
Reference Number:
172-2025-2026-Q4-1040793
Agreement Type:
Contribution
Report Type:
Grants and Contributions
Recipient Business Number:
770112753
Recipient Type:
For-profit organization
Recipient's Legal Name:
SECONDSHOP INC.
Federal Riding Name:
Simcoe--Grey
Federal Riding Number:
35099
Program:
Industrial Research Assistance Program
Program Purpose:
The purpose of Industrial Research Assistance Program Contributions to Firms is to provide support that assists small and medium-sized enterprises (SMEs) to advance their innovation knowledge and ability to innovate, grow through innovation and stimulate wealth creation for Canada.
Coverage:
Industrial Research Assistance Program projects stimulate wealth creation for Canada through technological innovation and strengthen Canadian innovation ecosystem by creating new industrial capacity.
NAICS Code:
511211